MEMBERSHIP

Welcome to Richco Harley-Davidson® Richco Membership Loyalty Program (RPM), our in-store loyalty program for repeat customers.

This program is our way of rewarding you for making Richco Harley-Davidson® your Dealership.

The program is an easy way to earn points for your purchases, and exchange them for discounts on products in the Dealership 

(Not Valid on Motorcycle Purchases, Gift Cards, promotional products, or insurance repairs. See Terms and conditions.) 


 MEMBER TIERS

Silver
  • Achieve Silver by agreeing to join the program. Customer must provide their name, phone and email.
  • Silver members earn 0.1 point for every 1 baht spent on qualifying purchases. (1 point for 10 baht)
  • Silver members must collect 2,000 points to redeem for a ฿1,000 Voucher
  • Silver members must collect 5,000 points to redeem for a ฿5,000 Voucher

Platinum

  • Gold members can achieve Platinum by one of:
    • Spend an additional ฿100,000 in a calendar year
    • Buy a motorbike
    • Bring their vehicle for scheduled maintenance 2 times in a calendar year
  • Platinum members earn 0.15 point for every baht spent on qualifying purchases. (1.5 points for 10 baht)
  • Platinum members can use points to buy any product or service from Richco at a ratio of 1 point to 1 baht.
  • Points can be used immediately (giving a 15% discount)
  • Invitation to exclusive events
  • Preferential pricing and early access
Gold
  • Silver members can achieve Gold by one of: 
    • Spend ฿100,000 in a calendar year
    • Buy a motorbike
    • Join/renew HOG Chiang Mai Chapter
  • Gold members earn 0.1 point for every baht spent on qualifying purchases. (1 point for 10 baht)
  • Gold members can use points to buy any product or service from Richco at a ratio of 1 point to 1 baht.
  • Points can be used immediately (giving a 10% discount)

 ​MEMBERSHIP LEVEL CHANG TRIGGERS


​​The following table shows the event (trigger) that occurs to cause a change of level.

EventLevel change
Customer agrees to join the programNew → Silver
Spend over ฿100,000 in the calendar yearNew/Silver → Gold
Buy a motorbikeNew/Silver → Gold

Join HOG chapter membership

New/Silver → Gold

Spend over ฿200,000 in the calendar year

New/Silver → Platinum

Spend over ฿100,000 in the calendar year

Gold → Platinum

Buy a motorbike

Gold → Platinum

Service your bike twice in a calendar year (Scheduled Maintenance)

Gold → Platinum

FAQ